Primary typeface
There are two typefaces for use:
- Primary typeface
- Typeface on Microsoft 365
Noto Sans is Atlas Copco Group's primary typeface. It is available in multiple weights, widths and italic styles. As seen in the English language character set below, the Noto Sans font is neutral, functional and designed to be accessible. Noto Sans is the main font for headlines, subheadings, introductory text, captions and body copy across print, web and social media. Noto Sans is ideal for typographically correct global communication in more than 1000 languages.
Noto Sans (Regular)
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789:.,'/!@+£>$x%^&*?
Noto Sans (Regular Italic)
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789:.,'/!@+£>$x%^&*?
Noto Sans (Medium Italic)
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789:.,'/!@+£>$x%^&*?
Noto Sans (SemiBold)
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789:.,'/!@+£>$x%^&*?
Noto Sans (SemiBold Italic)
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789:.,'/!@+£>$x%^&*?
Note: Refer to the Atlas Copco Group Design System for the type hierarchy that applies to the primary typeface.
Type hierarchy for the primary typeface
When used well, the size and weight of headlines, subheadings, introductory text, body copy and captions can create a pleasing visual hierarchy. Below we have defined three headline levels, two subheading levels, one level for introductory text, two levels for body copy and one for captions. Note the font size range defined for each level which allows for flexibility.
Headlines
Noto Serif (Regular) 56 pt
Headline 1
Noto Serif (Regular) 40 pt
Headline 2
Noto Serif (Regular) 32 pt
Headline 3
Noto Sans (Semibold) 24 pt
Heading 4
Lorem ipsum dolor sit amet
Noto Sans (Semibold) 20 pt
Heading 5
Lorem ipsum dolor sit amet
Noto Sans (Semibold) 18 pt
Heading 6
Lorem ipsum dolor sit amet
Preamble, body text and captions
Preamble - Noto Sans (Regular) 24 pt
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet.
Paragraph Large - Noto Sans (Regular) 24pt
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet.
Paragraph Medium - Noto Sans (Regular) 18pt
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Paragraph Small - Noto Sans (Regular) 16pt
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Pretitle and labels - Noto Sans (Semibold) 16pt
Pretitle (and labels)
Example of type hierarchy for the primary typeface
The weight and font sizes defined for each level such as headlines, subheadings, introductory text, body copy, and captions for print, come together to form a visual hierarchy that guides the eye. Below is an example of how the hierarchy can flow well through use of the defined weights and fonts.
Headline
Subheadings or secondary headings
Intro text and quotes italics for emphasis
Body copy: Lorem ipsum dolor sit amet, conser adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam eratvolutpat. Ut wisi enim ad veniam, quis nostrud
Lorem ipsum dolor sit amet, conser adipiscing elit, sed diam nonummy nibh euismod wisi enim tincidunt ut laoreet dolore magna eratvolutpat. Ut wisi enim ad minim veniam, wisi enim quis nostrud
Typeface on Microsoft 365
Segoe UI will be the typeface for use on all Microsoft 365 applications such as Word documents, PowerPoint presentations and Excel sheets. When collaborating with large groups or sharing templates, we advise using Segoe UI which is freely available on all systems running Microsoft Windows. Like Noto Sans, this is an easily readable and accessible font.